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Here’s An Envelope You Can Really Plant : Postal News, Information & Commentary

Here’s An Envelope You Can Really Plant

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I got something in the mail the other day that you don’t often see: An envelope suitable for planting.

No kidding, this was an envelope sent by PowerOfEnvelopes.org and saturated with seeds. All you do is place the envelope in the ground, add water and Nature will take care of the rest.

We sometimes forget the envelopes provide important values in the communication process. Mail is a tactile medium that you can touch and hold. It offers the benefits of utility, economy, authenticity, and universality. Words on paper are real, and so are signatures and sentiments. Envelopes, in particular, convey privacy and security. They are socially inviolate.

In fact, research from the Envelope Manufacturers Association Foundation shows that:

___84% of consumers says envelopes leave a memorable impression.

___Three out of four people prefer bills when sent inside an envelope.

___Americans are three times more likely to pay attention to direct mail sent to their homes than to unsolicited email, Internet banners or pop-up ads, telephone calls, text messages and at-home visits combined.

As to that envelope I received, I have a great place in the garden which could use a few more flowers.

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  1. That is really cool. Think about if you could trun all your mail wanted or not and turn it in to compost or in this case a full garden. I would love to recive one and think it would be a great for sending out cards for different occation: your invited and here are some flowers from me to you!

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