All Posts Tagged With: "mail"
The Check Is Less Often In The Mail
The check is not in the mail — at least as not as often as it used to be.
Figures from the Federal Reserve show that “the number of checks paid in the United States has fallen from 42 billion in 2001, to 37 billion in 2003, and to 30 billion in 2006.”
Whoops. That’s 12 billion [...]
What Is The Environmental Impact of Mail?
What is the environmental impact of mail?
Given that mail is used by virtually all environmental, consumer and nonprofit groups, it should be fairly obvious that mail has a minimal environmental impact. That said, no product or service is without impact, so it makes sense to ask two questions: How does mail relate to green concerns [...]
The Ad Mail Flood That Isn’t
The Winston-Salem Journal has helpfully provided “some numbers on the amount of junk mail the typical American receives each year.” (See: The Cost of Garbage Collection, June 9, 2008)
According to the paper each individual will receive 560 pieces of ad mail each year; 10.8 pieces per week; and it notes that 42 percent of all [...]
Should We Close Local Post Offices On Saturdays?
According to an editorial in the Observer-Reporter (Washington, PA), it’s time to end Saturday postal deliveries.
“The recent increase in the cost of a first-class postage stamp from 41 cents to 42 cents was hardly surprising, compared to the increased in the cost of gasoline, food and just about everything else,” said the paper.
“It could have [...]
Here’s An Envelope You Can Really Plant
I got something in the mail the other day that you don’t often see: An envelope suitable for planting.
No kidding, this was an envelope sent by PowerOfEnvelopes.org and saturated with seeds. All you do is place the envelope in the ground, add water and Nature will take care of the rest.
We sometimes forget the envelopes [...]
Mail, AARP & 53 Million Trees
According to the AARP Bulletin, “the 19 billion catalogs mailed to Americans every year consume 3.6 million tons of paper and 53 million trees.” (See May 2008, Page 25)
Such a short sentence. Can it be true?
Let’s see, according to the Environmental Protection Agency, advertising mail (also known as “Standard A” mail) totals 5.89 million tons [...]
Will Gas Prices Cause Stamp Hike?
The Postal Service reports that it operates “the largest civilian vehicle fleet in the world with more than 219,000 vehicles driving more than 1.2 billion miles each year and using nearly 121 million gallons of fuel.”
Seen another way, when the cost of gas goes up 15 cents per gallon then USPS expenses increase by $18,150,000.
In [...]
How Mail Order Changed America’s Shopping Habits
In an age when the Internet is growing, highways are crowded and shopping centers have gone upscale, more and more people are turning to mail-order and the convenience and bargains it offers.
The current interest in mail-order shopping is hardly new. Mail order has been popular for more than a century, in large measure because direct mail [...]
Marketing 101: How to Win with Direct Mail
Whether you own the biggest company in town or started a business just last week, the probability is that direct mail can help you generate additional sales, revenues and growth.
America’s best marketing medium is universal, inexpensive, effective and efficient.
You don’t need a massive advertising budget, hundreds of outlets nationwide or a big-city address to become [...]
Mail Means 8,300,000 Jobs Inside Our Borders
One of the largest industries in America is virtually unknown, yet it anchors more than 8,300,000 jobs and is related to the production of goods and services worth $1.2 trillion. (For details, see the 2008 Economic Jobs Study Final Report)
The postal system in this country is so important that it’s actually included in [...]