All Posts Tagged With: "postal"
The Check Is Less Often In The Mail
The check is not in the mail — at least as not as often as it used to be.
Figures from the Federal Reserve show that “the number of checks paid in the United States has fallen from 42 billion in 2001, to 37 billion in 2003, and to 30 billion in 2006.”
Whoops. That’s 12 billion [...]
One Daily Newspaper Goes Electronic — What About The Rest?
If you’re a Postal Service executive, union leader or letter carrier you might want to look closely at the latest announcement from the Christian Science Monitor:
“The Christian Science Monitor,” says the paper, “plans major changes in April 2009 that are expected to make it the first newspaper with a national audience to shift from a [...]
How Mail Order Changed America’s Shopping Habits
In an age when the Internet is growing, highways are crowded and shopping centers have gone upscale, more and more people are turning to mail-order and the convenience and bargains it offers.
The current interest in mail-order shopping is hardly new. Mail order has been popular for more than a century, in large measure because direct mail [...]
Marketing 101: How to Win with Direct Mail
Whether you own the biggest company in town or started a business just last week, the probability is that direct mail can help you generate additional sales, revenues and growth.
America’s best marketing medium is universal, inexpensive, effective and efficient.
You don’t need a massive advertising budget, hundreds of outlets nationwide or a big-city address to become [...]
How Postal Rates Are Set
Why do postal rates differ?
It’s a fair question and here’s the answer: Imagine that you go to a bicycle shop. You can buy an assembled bicycle for $100 or you can buy the very same bicycle unassembled for $75. In other words, if you do some of the work the store has [...]
Targeting And Technology Change The Ad Game
If you’re reading and viewing habits have changed over the past few years, you’re not alone. More and more of us are online, watching cable, and spending less time with magazines and newspapers. The result is that advertisers are re-evaluating the traditional mix of outlets they use to showcase products and services.
At the [...]
Ad Mail Hits Record in 2007, Still-Higher Growth Seen in 2008
New figures from advertising authority Robert Coen show that advertisers used mail at record levels in 2007.
Mail spending rose 4.0 percent in 2007 to $60.998 billion, according to Coen, senior vice president, director of forecasting with Universal McCann, one of the largest advertising agencies in the world,
In the December 2007 issue of his “Insider’s Report,” [...]
Ecology: Why Every Major Green Group Uses Mail
Every major environmental and consumer organization uses the mailstream to raise money, gain members, promote causes and distribute information. Larger groups send out tens of millions of items annually.
When asked if Greenpeace was contributing to the nation’s environmental problems because the group uses direct mail, Peter Bahouth, a former Greenpeace executive director, once [...]
Free Newspapers — Who Ever Heard Of Such A Thing?
Each week in the United States more than 100 million free newspapers are delivered to homes and businesses. Consumers love free newspapers, if they didn’t then the local companies and small businesses that advertise in such publications would not get such terrific responses to their ads and coupons.
Free newspapers are delivered individually, carried by local [...]
The Truth About America’s Landfill Glut
For many years the media has published innumerable stories which worry that we are running out of landfill space. Such stories properly raise public concerns and have required virtually every community to look at landfill issues.
But if it’s fair to raise questions about landfill capacity then it’s equally fair to provide some answers. Are we [...]
My husband is a rural mail carrier and as a result of the march 2009 mail count, his volume went ...
No more Saturday deliveries, this is a no brainer. The cost of savings to this quasi- government private business operation ...
People who don't want Saturdays off probably have no lives. They want to work 7 days a week if possible. ...
I remember no Saturday delivery when I was growing up. The banks and businesses did just fine. These are difficult ...
About the Landfills
Is compacting the waste and maximizing sanitation truly an efficient practice?
It works quite well in the short ...
I'm here at NORTH METRO at this post office they took about 31 jobs off the day tour which will ...
Sounds like a good time for some job sites -
www.linkedin.com (professional networking)
www.indeed.com (aggregated listings)
www.realmatch.com (matches jobs based on your skills)
Good ...
In the real world no organization can stand by and let others determine its image or its value. Every business ...
The Postal Service needs to demonstrate why paper-based communication and exchange have value in the electronic era. ??????
...
You simply curtail the bulk on monday and deliver it throughout the rest of the week.
It would definitely save a ...